The most insane vehicles.
All in one place.

Show Countdown

31Days

17Hours

32Minutes

41Seconds

Pre-Registration Closes Oct 15

30Days

05Hours

31Minutes

41Seconds

2,000+

Expected Attendees

300+

Vehicles

Trophy Categories

Showcase Vehicles

01 / The Event

Wisconsin’s automotive high culture.

One afternoon. Five hundred exceptional vehicles. A meticulously curated celebration of engineering, design and the people who move car culture forward.

Red exotic vehicle in premium show placement

Carisma Showcase / $100

The front row.

Prime front-row placement

Limited to 50 vehicles

Professional event photography

Free event T-shirt

Curated goodie bag

Exclusive parking

Carisma Choice eligibility

$500 cash prize

Premium recognition

Request a Showcase Spot

General Show / $25

Every build belongs.

Open to every vehicle type and eligible for all awards except Carisma Choice. A simple, high-energy way to put your build at the center of the show.

02 / Build Your Entry

Your machine. Our stage.

Registration is opening as an inquiry waitlist. Submit your vehicle now; approved entrants will receive confirmation and payment instructions from the Carisma team.

Carisma Showcase

$100

Limited to 50 Hand-Selected Vehicles

The Carisma Showcase is our premier display featuring some of the most exceptional vehicles at the event. Participation is by application only and is limited to 50 vehicles.

Submitting an application does not guarantee acceptance. Every application is reviewed by the Carisma Customs team to ensure a diverse, high-quality showcase.

If your vehicle is selected, you will receive an approval email with payment instructions to reserve your spot.

Carisma Showcase Registration: $100 (upon acceptance)

General Show Lot

$25

All enthusiasts are welcome to participate in the General Show Lot.

·$25 Registration
·No application or approval required
·Pay at the gate on event day ($30)
·Eligible for all standard award categories (excluding the Carisma Showcase selection)

Important Notice

Applying for the Carisma Showcase does not reserve a space or guarantee entry. Only approved applicants will be invited to complete registration and payment. If your application is not selected, you're still welcome to display your vehicle in the General Show Lot for $30 on the day of the event.